Growth-driven Marketing for Startups and Brands.
Attract, engage, and retain customers.
Hi, I’m Helen
I’m a senior marketing and business consultant with over a decade of experience. Drawing from my time at top global advertising and marketing agencies—where I worked with brands like Netflix, Etsy, Expedia and Volkswagen— I now help SMBs and entrepreneurs grow and scale their businesses through data-driven marketing and customer retention strategies.
Here’s what my clients have to say…
Helen was amazing to work with. She is a great communicator, creative, thoughtful, and helped us greatly with our social media strategy, increasing considerably the size of relevant audience we could reach through our social media efforts. I considered her a key player in the crafting of our marketing execution at Nightly.travel, and would certainly work with her again.
David Ferreira - Co-Founder & CEO, Nightly.Travel
“Helen displayed fantastic creative work while managing our social accounts at and demonstrated a genuine passion for social media management in everything she did. Not only did she grow our social media following by 100%, but she also went beyond the role, using her creative skills to create incredible content that achieved high engagement.”
Charlie Howes
Founder, Nude Life
“Helen took the time to understand our brand and audience, and creates awesome content that’s always on-brand. No cheap fillers, she takes time to craft compelling copy to accompany each and every post, and is flexible and understanding, very helpful in the exciting and unpredictable world of a start-up! I wouldn’t hesitate to recommend.“
Vikesh Kotecha
Founder, The Honestly Good Smoothie Co.
“Helen took over the CMO role for TripTalk in full, and was relentlessly focusing on all the aspects of marketing in the company. First and foremost, she was building the brand strategy and vision, making sure the company was properly building trust and recognition in the consumers’ eyes. Helen played a substantial role in shaping the strategy of the company as a whole, using her insight to guide product iterations and improve execution.”
Agostino Trapani
Founder & CEO, TripTalk App
Working with Helen has been a fantastic experience, her understanding of the social landscape and attention in focusing on what content matters to the customer, has helped both our brands, Butterfly Twists & VADA, grow across the key social media platforms, in an authentic way.
Philippe Homsy - Co-Founder, VADA & ButterflyTwists
We’ve worked with 30+ businesses and counting!
I cut my teeth working with some of the world’s biggest brands among the likes of Netflix, Etsy, Expedia, Volksagen and many more. Today, however, I work alongside entrepreneurs and independent brands spanning e-commerce, tech, and service-based industries.
